MILENA LYE

 
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Address: Based in Winnipeg; Ships worldwide!, 000, Winnipeg, MB 00000 Canada                    

Website:  http://www.justthegoods.net                                      

Email: contact@justthegoods.net

Social Media Handles: Instagram/Twitter: @just.the.goods Facebook: @justthegoods

Service Offerings:  

  • Facial Skin Care
  • Body Care
  • Hair Care
  • Home Spa Products (gluten, nut and soy-free) 
  • Workshops in Winnipeg and abroad on non-toxic and DIY skin care
  • Coming Soon: Online workshops on home spa and stress management

Business Hours: Online - 24/7

Preferred way to contact: Email

Price/Cost: Justthegoods.net offers Just the Goods products at public wholesale pricing. Product prices range from $0.75 - $4.00 CAD for samples, to $4.00 - $18.00 CAD for full-sized items. Shipping to the US is available via USPS domestic mail.

 

HANDMAKER, JUST THE GOODS

Intersectional * Holistic * Transparent * Anti-Capitalist

ABOUT MILENA

I’m a former curator of contemporary art concerned with arts-engaged activism who has taken 15 years experience working in non-profit/educational contexts and applied it to hand-making plant and mineral-based skin and body care products focused on self-care instead of the narrow framework of “beauty”. Over the past 9 years, I’ve grown my skill sets to offer more than 130 regularly available products (plus limited edition/seasonal items), the evolution of which reflects my personal and intellectual development, particularly as I work toward reclaiming and asserting ancestral knowledge regarding the use of plant-based ingredients for skin/body care and emotional healing through home-spa experiences.

ABOUT JUST THE GOODS

Just the Goods is honored to be one of very few Canadian handmakers of plant-based skin and body care products granted Champion status by the Campaign for Safe Cosmetics in recognition of genuinely natural ingredients and truth in labeling. JTG is certified cruelty-free by the Leaping Bunny Program and has taken Environmental Defence’s Just Beautiful pledge. A growing number of products are EWG VERIFIED. Since launching in 2009, Just the Goods has maintained a commitment to non-binary self care that offers a healthier alternative to the toxic tendencies of the so-called “beauty industry” while highlighting public wholesale pricing as a means of enhancing accessibility for all.


What does Well-Being mean to you?

A state of well-being is one that reflectively seeks balance between one’s own physical, mental, and emotional needs while acknowledging the influence of socio-cultural and economic factors as they are uniquely experienced by various communities. It is an ever expanding process of recognizing what we can nurture within and for ourselves through whatever choices we have to better our sense of self, our energy levels, our ability to rest, and ultimately our resilience. It is knowing that internal struggles are as real as external ones and -- in spite of everything -- creating safe conditions for expressions of joy and grief, rest and play. 

From a skin and body/personal care perspective, I envision well-being as something that transcends narrow definitions of gendered beauty as established and perpetuated by corporate interests. Personal care is self care in that it can help us strengthen connections between well nurtured bodies, confident minds, and a sustainable planet treated with respect. Personal care thus extends to reflect the importance of cultivating healthy relationships between ourselves and others, and humans to the earth itself. 

WHY DO YOU WANT TO BE PART OF UNDER THE BAOBAB DIRECTORY?

I learned about this directory with thanks to Toi Scott who posted in the Facebook group, “Queering Herbalism - Black Indigenous People of Color (BIPOC)” and, upon visiting, the motivations of Under the Baobab resonated immediately because I too have struggled to find product and skills providers with whom I felt connected, understood, and safe. Word of mouth is a great way to connect with providers, but sometimes those around us -- no matter how trusted -- don’t have similar life experience and/or feedback to share. And, since a variety of services can be experienced from a distance, the availability of an online hub around which like-minded practitioners can gather is a fantastic idea! When I needed an herbalist, I wasn’t comfortable with my local options, so I connected with someone who lives at a distance and is at ease working via telephone/video chat. And, when I wanted to pursue my own studies on this and related topics, I was so happy to encounter not one but two welcoming online communities. Yes, I wish they were closer in proximity, but I’m still so happy to have made these connections via Internet!

HOW DID YOU GET STARTED?

I began thinking about feminism and environmental sustainability, as well as thoughts about the powerful influence of the mass media and global economics on pretty much everything throughout my teens and 20s. This combination of interests led me to think about all the time, energy, and expense that goes into shaping the images and language used by the so-called beauty industry. I was fascinated by the way unattainable standards make us feel self-conscious and insecure, establishing our willingness to buy solutions: the latest clothing and accessories, fad diets, cosmetic surgeries, etc. I thought about the investment that goes into designing product packaging and advertisements, stores, and websites so we can feel glamorous and part of a special club when we fork over our money. I also thought about how quickly that feeling of acceptance disappears when faced with the next onslaught of products designed to address newly created insecurities. In my teens and 20s, I also spent more money than I’m willing to admit on anti-cellulite gels, breast-lift creams, tanning lotions, scar minimizers, under eye brighteners, elbow and knee lighteners, etc. But one day I saw an advertisement shaming women for having unsightly armpits, and I took pause. Body problems invented by the multi-billion dollar “beauty industry”, body shaming through advertising and other media, and the promise of a better life through the purchase of “beauty products” are three stages in a cycle designed to go on forever, and ever.
While these products were perpetually striking down and rebuilding my fragile sense of self-worth, they were also covering me with risky preservatives, drying alcohols, abrasive petroleum-based suds, and headache inducing scents. Eventually I decided to reject the cruel myth that we must suffer to be beautiful and sought to prioritize my health, my state of mind, and the environment around me… but I couldn’t afford the products that helped me do those things. 
In 2008 I started making my own skin care products out of frustration, but in the process discovered a positive, productive outlet. Through the encouragement of friends, I started to share them with others in 2009. For a while I juggled working in the arts with being a handmaker but I eventually found my handmaking practice felt more empowering on a personal level while radiating far more deeply into the lives and experience of others that my efforts as a socially and politically engaged curator ever did. Whereas art sometimes stopped conversations about social and environmental issues before they even started, making skin care products has allowed me to have very real person-to-person discussions about things that directly impact our lives and the world we share.
And so, here I am now working to remind folks that we are people, not consumers, and that our self-worth is stronger than any marketing gimmicks intended to harm our self-esteem. I also encourage folks to reject toxic ingredients that maximize corporate profitability at the expense of our personal health and environmental sustainability. And, whenever possible, I welcome folks to join me in demanding that corporations take responsibility for what they sell, and push them to change their formulas through voluntary action and/or legislation. Ooh, and I  hand-make skin and body care products, too ;-)

 

                 

 
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